Is the rule really new? No and yet yes! This may be a funny response but in the real sense it’s the truth. The rule has been in existence since man discovered the relevant nature of real estate. Famous minds and the greatest investors in real estate have been secretly applying the principle. Yes, it’s not something anyone would blab about freely. Most of these great minds discovered the golden secret after many years of labourious investing, losing and winning and ultimately getting to know the secret.